Did you know that Shopify offers all of their customers up to 20% discount on their plans?
You might not, as the company doesn’t advertise it very aggressively (understandable as they want to maximize the amount of money they make). And best of all you need absolutely no coupon or promotional code to get the discount. All you have to do is to pay for one or two years in advance when using Shopify. That’s it. The promotional discount is 10% for one year and 20% for two years. It is good to note that the discount rate is applied to the whole duration of the order, so if you pay for two years in advance you are getting both of the years at -20%, instead of the first one being at -10%. Get your discount now at Shopify.com
Is this the best Shopify discount?
There are lot of sites which talk about Shopify discounts and codes, but nowhere have I seen a deal that would give a bigger monetary discount (up to over $1000 off) than the 10% or 20% discount gives. Thus it is, in my opinion, easy to conclude that this is at the moment by far the best Shopify discount. Open your Shopify account now. This page has last been updated on April 7st 2020.
How much can you save with the deal?
The following figures are from Shopify’s billing information. If you were to pay for the “Basic Plan” on monthly basis 1 year would cost $348 and 2 years would cost $696. However, if you were to take advantage of the discount and pay for 1 year of Basic in advance, the price would be $312, and you would thus save $36. And if you were to pay for two years of Basic in advance the cost would be $558 and you would save $138.
With the aptly named “Shopify Plan” the cost for 1 year when paid on monthly basis is $948 and for two years it would be $1896. However, if you pay for one year of “Shopify Plan” in advance the cost is $852 and you save $96. And with two years paid in advance the cost would be $1518 and you would save $378.
And if you were to choose the “Advanced” plan the cost for 1 year paid on monthly basis would be $3599 and for two years the cost would be $7176. However, if you were to pay for 1 year of “Advanced” in advance the cost would be $3192 and you would save $396. And in the case of paying for two years in advance the cost would $5640 and you would save $1536.
As you can see Shopify uses rounded numbers for the discounted prices. Always make sure to double-check the prices before paying for your subscription and please notice that the possibly applicable taxes are not included in the prices.
Are there any risks in using this promotional offer?
The only real risk would likely be that you decide that you don’t want to run your online store for at least that one year or two years and thus don’t get the full value of what you paid for. However, it is worth mentioning that if you are opening an online store you really should view it as long-term commitment, as building a loved brand, for example, takes a good amount of time. Seeing it as something that you plan to do for a good amount of time is important also because businesses usually have the highest profit margin on returning customers and obviously getting those takes time.
Update: The potential risk mentioned above is currently significantly reduced by the fact that Shopify is right now offering a 90 day free trial.
Is it possible to get discounts in the Shopify theme store or on the apps?
Many Shopify customers choose to upgrade to a paid-theme from using one of the free themes. However, unfortunately it does not seem that it is possible to get discounts on the theme-purchases done through Shopify. Luckily though the price of the themes is not too bad when you think about how small the cost of theme is likely to be when considered on monthly basis, e.g. if you buy a $140 theme and use it for 3 years you are in a way paying less than $4 for every month that you use the theme ($140/36 = $3.888…). It is also worth keeping in mind that often it is very much possible or even likely that you can easily recoup the investment made on the theme ($140 to $180 depending on the theme) thanks to the increased volume of orders and customers the nicer looking theme brings.
In addition to many Shopify users buying a premium theme, many also buy apps / plugins from their store. This is understandable, as there are many ways in which these apps can be used to help you improve your store and the customer experience. A very large number of these plugins have either a free trial or a completely free version (with limited features), but unfortunately there does not seem to be any general promo code that can be used to get a discount on the plugins that do require you to pay for them. Open your Shopify account now.
How to invest your savings in your ecommerce business:
There is obviously nothing stopping you from taking the above-mentioned savings and putting them somewhere else, but as you are building an ecommerce store, you might want to consider investing them in your business. If you decide to do that, there are couple of good options on how to spend the money in order to try to get the maximum boost for your business. Maybe the most obvious choice would be to spend the money on advertising your store. Traditional advertising on television and radio can be quite expensive, but there are plenty of rather cheap options when it comes to online advertising. You might want to consider, for example, using Google AdWords or targeted Facebook ads.
In addition to considering spending the money on advertising, you might also want to spend it on buying a wider selection of products to your store. The odds are that if you are selling cheaper items, you can probably add at least one new product on your site for the savings you get with the discount.
In a way you could also “use” the money in giving discounts to your own customers. If you are, for example, selling some product usually for $50 you might want to lower the price to $39 until the difference between the amounts equals the amount you saved with the deal (you should obviously make it clear that it is a special offer). And as Shopify allows you to create your own coupon codes for your store, you might even want to do that. Using a promotional code can give an impression of exclusiveness.
One more natural option on how to spend the money would be to buy a premium theme at Shopify. While their free themes look quite nice, the paid themes that cost up to $180 can add a level of prestige and credibility to your store. Alternatively or in addition to that you might also want to consider buying an ecommerce app / plugin from Shopify’s store that might help you generate more sales. Open your Shopify account now.