When you are choosing between the different e-commerce platforms, it is obviously extremely important to choose a platform that is safe for you and, for example, handles your credit card details securely. However, that is not enough. That is because, in addition to being safe to you, the platform also has to make it possible to easily create an online store that is extremely safe for your customers – after all one of the easiest ways to destroy your business is by losing the trust of your customers.
Is Shopify Safe? – It might very well be the safest ecommerce platform in 2021
In my opinion Shopify is at the time of writing this the safest e-commerce platform (go to their website). And this goes for both when you use the platform to create your own store and for when your customers buy from the store you created with Shopify. There are several reasons for why I consider this to be the case.
Top reasons for why Shopify is safe
1: Shopify has been around for a long time and is listed in the New York Stock Exchange
One of the biggest indicators of safety is in my opinion the fact how long the platform has been operating successfully without major problems. Shopify was established in 2004 and has thus been around for more than 15 years, and there hasn’t been any type of significant security scandals with the company.
On top of that Shopify is currently listed in the New York Stock Exchange (see here). The listing means that it is very easy to get plenty of reliable financial information about the company and its operations, as well as there is an added level of scrutiny on the company’s operations.
It is also worth mentioning that Shopify has at the time of writing this a market valuation of over $150 billion – that is more than three times the market value of Twitter. The high market valuation can be considered to be a type of a indicator of the fact that the company is considered to be reliable and honest.
2: Every Shopify plan comes with a free SSL certificate
SSL certificates offer an added level of security for using websites and they are especially useful for protecting the personal information and payment details of the people who buy from an online store. In practical terms you can see if a website has installed a SSL certificate by checking the address bar to see if the website address starts with HTTP or HTTPS – the additional “S” means that the website is using a SSL certificate. It is likely that having a SSL certificate will become increasingly important in the future as more and more ordinary online shoppers become aware of it.
The fact that Shopify offers a free SSL certificate can also be considered to be a nice way to save money. If you were to build a custom e-commerce store without any type of a platform you would have to pay the certificate separately and that can easily cost $50 or more per year. In addition to that Volusion, for example, only offers a free SSL certificate with their more high end plans.
It is worth mentioning that you won’t need any type of technical skills for activating the SSL when using Shopify, as it will be automatically turned on for your store’s check-out page (where customers enter their sensitive details)
3: Responsive and fast customer service
If something where somehow to happen with either your Shopify account or with your store created with their e-commerce solution, it is good to know that their customer service is extremely good and helpful. It would be extremely stressful and highly annoying to end up in a situation where something needs to be fixed instantly, but the customer service of the platform is not able to help you quickly. Go to Shopify.
4: The company’s founder and CEO is very visible
With some companies it can be difficult to know what type of a person is leading it. That does not appear to be the case with Shopify: its CEO and Founder, Tobias Lütke, gives lot of interviews and is very active, for example on Twitter. This would also point to the fact that he has nothing to hide – i.e. Shopify should be safe and legit.
My personal experiences with Shopify in regards to its safety
As I’ve used Shopify to build my own store, I figured that i’d also share my own experiences, in addition to those more general opinions and thoughts above. I paid (check this page for: Shopify plan discount information) for my Shopify subscription with credit card (well to be exact with a debit card) and was charged the correct amount and there were no surprise charges. And I also got the features for my store that I was promised.
On top of the actual paying for the subscription and getting what I paid for, it is also worth mentioning that by all accounts it appears that Shopify has not leaked my credit card information to any unnecessary 3rd party, as there has not been anything that would indicate that, that would have happened.
In addition to Shopify, in my experience, being safe when it comes to paying for your plan, Shopify has also been extremely good in that I haven’t received any unwanted emails that I would assume are the result of Shopify selling my email address to someone.
Still in addition to those things, it can be said that Shopify is also safe when it comes to pricing the products in your store: I’ve had no experiences in which the price of my products would have changed surprisingly (sudden and unwanted price changes could obviously lead to massive losses). Nor were there other unexpected errors in running my store.
So all in all it can be said that Shopify should be safe – one should obviously always be careful with everything that involves money and internet. Open your Shopify account now.
5 reasons why Shopify is also legit (in addition to being safe)
- They don’t overpromise things – e.g. claim that every store owner will become successful
- They are open about the fact that the platform is not perfect
- Their pricing is very open and clear
- It is easy to find examples of real Shopify stores
- You can try the platform for free without giving credit card information or committing to a subscription
Looking for more information about Shopify? See my Shopify review.
Possible concern: Are Shopify stores safe to buy from?
If the reason why you are wondering about if Shopify is safe, is that you are looking to buy from a store created with Shopify, it is important to separate two things: 1) what Shopify can do to ensure safe shopping and 2) what the role of the store owner is. As is likely clear from above, I think that Shopify itself is excellent when it comes to safety.
However, as there are over 1 million Shopify stores, it is obviously impossible to guarantee that every single person or a company that owns a Shopify store is legit. As such it might be a good idea to look for, for example, reviews of the specific store you are looking to buy from.
Good to know: Red flags when it comes to the safety of a platform
Although I recommend very strongly Shopify for those who are looking to build a safe online store, there might be cases where you are trying to evaluate how safe some other solution is. For those situations I have listed couple things that might indicate of problems with the safety.
1: There is no good information available about the company behind the platform
You should try to look for information such as contact details and physical address of the company, if those are not available on the website, it might be a good idea to stay away from the company.
2: Website and / or content looks amateurish
If there are plenty of spelling mistakes, the website is clearly badly designed or the content indicates a lack of knowledge about the subjects, it is probably a good idea not to choose the platform.
3: No SSL certificate
We talked about the SSL certificate above and if even the platform’s own website doesn’t have it, I would strongly recommend to consider twice before building your store with that particular store builder.
4: Very slow or no responses to customer service requests
One thing I do very often when I’m thinking of using a certain service to build a website or a store, is to test how good and fast the customer service of the company is. If the service is slow or otherwise bad, it might be an indication of also other problems.
5: Social media channels not updated frequently
This is bit unconventional, but one thing you might want to look at is how often the company’s social media channels are updated. If the company doesn’t update their channels frequently it might indicate of problems, as social media is extremely important communication and marketing channel for any company that is trying to succeed.
Remember your role in e-commerce safety
Even though this page focuses on how safe the different e-commerce platforms, and in particular Shopify, are, it is always important to make sure that you yourself do what you can to increase the safety of your store. This starts from using the type of username and password combination that is extremely hard to guess and from having proper protection on the computer you use to operate your store. After all you really don’t want anyone to have access to you store’s back-end or access to your customers’ personal information.
In addition to those basics it is also obviously important to make sure that you handle the customer data in a responsible manner. This was always important, but now that things like GDPR exist it is even more important. You should also be careful when communicating with your customers so that no unnecessary private information is shared.
When it comes to your store’s safety the old saying “better safe than sorry” is extremely appropriate.